Influence, Clarity and Sustainable Results

CEO, MD & C-Suite Leadership Coaching

Introduction

At the CEO and C-suite level, leadership challenges are rarely technical.

They are about judgment, influence, communication, and how decisions land in complex human systems.

This 1:1 leadership coaching is designed for senior executives who want to strengthen their leadership impact, navigate stakeholder complexity, and translate strategic intent into consistent execution and results.

My work is grounded in the Marshall Goldsmith Stakeholder-Centred Coaching and NLP approaches applied pragmatically to the realities of senior leadership.

Stakeholder-Centred Leadership Coaching

I am one of a small number of coaches certified in NLP Coaching and Marshall Goldsmith’s Stakeholder-Centred Coaching (MGSCC), and in addition, have 20 years of senior business experience.

This approach focuses on observable leadership behaviour, validated by the people who matter most to your success — board members, peers, direct reports, and key stakeholders.

Progress is measured not by insight alone, but by:

  • Clear commitments to change
  • Consistent follow-through
  • Shifts in how your leadership is experienced over time

The process is disciplined, transparent, and focused on sustained improvement.

How the Coaching Works

All programmes begin with an initial session, followed by a complimentary three-session discovery phase for suitable prospects.

This allows us to:

  • Explore fit and working style
  • Clarify leadership challenges and priorities
  • Define what meaningful progress looks like in your context

From there, we typically:

  • Clarify strategic intent and leadership priorities
  • Develop a rolling 30 / 60 / 90-day focus
  • Identify key stakeholders whose input will shape the work
  • Agree on a structured coaching programme aligned to real organisational demands

Stakeholder-Centred Coaching is then used to ensure that leadership behaviour, communication, and influence are aligned with those priorities — and that progress is visible, measurable, and sustained.

Coaching sessions focus on live situations: board interactions, executive dynamics, high-stakes decisions, and moments where leadership presence and clarity matter most.

What This Work Focuses On

Each engagement is tailored, though the work commonly includes:

  • Leadership behaviour under pressure
  • Communication and influence at the senior level
  • Stakeholder alignment and trust
  • Clarifying and articulating leadership vision
  • Translating strategy into consistent leadership action
  • Feedback, feedforward, and accountability
  • Sustaining performance through reflection and learning

The aim is not to manage politics, but to reduce friction, build confidence, and enable progress.

What Makes This Different

At the senior level, competence and effort are assumed.
The real differentiator is how effectively a leader operates within complex human systems.

This work focuses less on advice and more on:

  • How leadership behaviour is perceived
  • How influence is built or lost
  • How change is reinforced over time

There are no generic frameworks, scripts, or motivational techniques.
The emphasis is on thoughtful judgement, disciplined follow-through, and results that matter.

A Reality Check

This is not a programme of worksheets or quick fixes.

We work on real challenges, in real time, with real consequences. Progress comes from honest feedback, intellectual humility, and sustained attention — supported by a structured process that keeps focus on outcomes rather than theory.

Investment & Practicalities

  • Fee: £500 per hour
  • Typical programme: £2,000 per month over 9 months (£18,000 total)
  • Payment terms: 50% upfront, 50% at programme end, linked to agreed outcomes
  • Discovery phase: Three complimentary sessions for suitable prospects

All engagements are subject to pre-assessment to ensure alignment and commitment.

Who This Is For

This work is suited to:

  • CEOs, Managing Directors, and C-suite executives
  • Leaders operating in complex, high-visibility environments
  • Individuals who value honest feedback and measurable improvement
  • Executives are committed to sustained behavioural change rather than short-term fixes
  • Leaders responsible for major change initiatives, including AI, who want those changes to be bought into and sustained

About Michael Beale

Michael Beale works with CEOs and senior leaders globally, has 20 years of senior business experience and is a Marshall Goldsmith Certified Coach.

His work combines disciplined behavioural coaching with deep attention to communication, influence, and leadership judgement — applied pragmatically at the executive level.

Michael is known for being thoughtful, direct, and focused on outcomes that endure.

How Coaching Is Delivered

Coaching is delivered globally via Zoom, with occasional in-person work by arrangement.
Many of our clients are based internationally, outside the UK.

Next Step

If you would like to explore whether this approach is right for you, you are invited to schedule an initial conversation. Book your initial 30-minute Zoom call.

Qualified prospects are offered a complimentary three-session discovery phase to assess fit and value.

Email: michael@nlp-training.org
Location: Milton Keynes, United Kingdom
Delivery: Global (Zoom)

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Frequently Asked Questions

Q: How long does the coaching typically last?

A: Most executives choose a 9-month programme to ensure meaningful and sustained leadership change.

Q: Is the coaching tailored to my needs?

A: Yes. Each engagement is shaped around your leadership context, priorities, and stakeholder feedback.

Q: How is progress measured?

A: Progress is measured through ongoing stakeholder input and regular review of agreed commitments and results